Key Aspects of 
The Mental Health Playbook

Here are some stand out benefits of having a Mental Health Playbook 
with your brand on show for a whole year every time someone subscribes.
Continual, quality outbound content, that's free and ultra, ultra-valuable

It’s not a sales pitch - that’s the value

Creates a strong, lasting, emotional connection with all who subscribe

Great social media marketing tool - people will share it for you
Helps customers, clients, prospects, staff, stakeholders with their mental health

Nobody else is doing this - at all. It's totally unique

Ultra positive marketing tool that people will immediately be drawn to and look forward to receiving

Great PR tool with a viral element to it
Continually gathers data and allows you to go deeper as time goes on

The Playbook is white labelled to your brand

Your customers will forward it to their staff which equals more data

Anyone in your organisation can distribute it - not just sales staff
CLICK FOR YOUR FREE PITCHDECK

What Happens Once You Sign Up?

Here's a quick track of events

YOU SIGN UP

We design your Playbook and landing page to your brand. Your landing page is where you will direct everyone as this is where they will go to download your Playbook and where your data is gathered. 

You supply a foreword to the Playbook from a senior figure within your organisation. 

This foreword gives you the chance to explain how important Mental Health is to your organisation and how you want to share these tips and help as many companies/people as possible.  
CLICK TO SEE AN EXAMPLE LANDING PAGE

WE SEND ASSETS

We provide you with telephone and email scripts for you to use to distribute your Playbook alongside Social Media assets to promote on Facebook/Instagram/LinkedIn etc. 

The telephone and email scripts outline what to say to those you want to put the Playbook in front of. You are now providing your team with a powerful tool that gives them a solid reason to talk to clients and prospects.

Remember, what you are offering clients and prospects is going to assist their whole organisation with it's Mental Wellbeing for the long-term and it's FREE to them. 

It's an offer that everyone will want to know about. 
CLICK TO SEE AN EXAMPLE OF THE ASSETS

CLIENTS SIGN UP

Once you have started to direct people to your landing page, you will begin to see people signing up for your Playbook. 

HR is a great place to send this and Social Media will work like a dream for people sharing and signing up. 

EVERYTHING FROM HERE ON IS AUTOMATED FOR YOU: 

They enter their email address along with their:
First & Last Name
Position
Organisation

This is the beginning of you gaining data and being able, over time, to go deeper and learn more about your clients and prospects. 

Once someone has signed up they receive an email from you, outlining again what the purpose of your Playbook is along with a link to download the whole Playbook. 

They click the link and access the .pdf of your Playbook.

You gather data whilst continually marketing your brand and values to everyone and helping them build and maintain their mental health - it's invaluable. 
CLICK TO SEE AN EXAMPLE SIGN UP EMAIL

THEIR JOURNEY BEGINS

From here on your subscriber receives an email every Monday with a Mental Health Tip on from your Playbook. 

Again, everything is automated - you do nothing except gain from your brand being in front of your target market every week for a year. 

Why Mondays?
We love Mondays! Some don't though and this is the whole point. 

It's the start of the working week. It's the chance to create momentum in your life and job and carry that positive energy into the rest of the week. 

Your email will give your subscribers a weekly boost of positivity and guidance towards building and maintaining their mental wellbeing and give them something to look forward to receiving - every Monday. 
CLICK TO SEE AN EXAMPLE WEEKLY EMAIL

WHAT ARE THE RESULTS?

Your Mental Health Playbook will help you build and maintain the wellbeing of everyone your Company interacts with, enabling you to communicate with them effectively over the long-term and ultimately turn them from prospects to clients.

You are giving people something of true value that connects with them emotionally. 

They will, in turn, listen to you and interact with you and your company on a deeper level.
CLICK FOR YOUR FREE TRIAL

Want your own Playbook?

CLICK THE BUTTON BELOW
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